Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Hyundai ix-Metro Concept – too much ‘Design’

The Hyundai ix-Metro Concept at Frankfurt The new ix35 – despite looking very similar to most offerings in the same sector –  is enormously competent – at least in its conception –  and well built. Most importantly for buyers it will undercut the current offerings, whilst offering a package the equivalent of the best. But is Hyundai getting a bit too wrapped-up in its Euro-design?

Corvette 60th Anniversary to be celebrated at the Petersen

On June 30th, 1953, the first Corvette rolled off the assembly line in Flint, Michigan. Sixty years later and half a country away, the Petersen will honor America's fiberglass wonder within its halls on Wilshire Boulevard in Los Angeles, with a weekend of activities. On Friday, March 1st, Corvette fans will get to pose for photos next to Kirk Bennion, the designer of the latest C7 Corvette, as part of a gala dinner with a live auction, speakers like tuner legend Reeves Callaway, and Corvette-themed cocktails.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.